Showing posts with label service. Show all posts
Showing posts with label service. Show all posts

Friday, February 27, 2009

Freelance Serenity: Acceptance


At a recent writer's group, a colleague and I were chatting about the kind of work we dream of doing: The kind of long-form, narrative journalism that takes 30,000 words to unfold. The kind that allows you to develop mysteries, characters and ideas before revealing the nugget of fact.

And then I came back to my office and dug into the two edits I was working on. One had been going on since December. The other, for a month. They were unusually long and arduous edits, from editors I knew and trusted and therefore didn't mind.

But it taught me a lesson that I will bring to future stories--or reminded me of it:

Our job as freelancers isn't to do the kind of story we want to do. It's to do the story our clients want.

It seems obvious, but how many times have you tried to structure a story as a medical mystery when your client wanted a by-the-book overview of a subject? How many times have you tried to shoehorn in a delicate turn of phrase when your client wanted pithy, pithy, pithy?

Admit it: We've all done it.

It's not that developing your craft and giving your editor a more complex or interesting story than they asked for is a bad impulse--sometimes it turns out wonderfully. And it's a credit to those of us who love journalism that we're willing to take risks.

But there's a difference between taking risks and letting our ego get in the way of our jobs. It's ego vs. service. And guess what? To get paid--and to maintain serenity--service has to win.

Next time you're sitting in front of your computer, ruing the most recent bulleted service piece you're writing, or irritated at an editor for asking for a different type of story, reflect:
  • What type of story does this client usually want from me? If it's always a service feature, don't give them a feature without any helpful hints.
  • Why am I resisting doing it their way? Is it because your approach will better elucidate the story's point, or is it because you haven't been able to find an appropriate outlet for your more creative writing style?
  • Who am I serving? The first answer to come to your mind will probably be an indignant, "Well, my client, of course!" But look again. If you're trying to make up for feeling stuck in an outworn niche or for the fact that you haven't gone after your dream markets--or haven't had success with them--you're serving your own professional ambitions and ego, not your client.
The key here is to get to get to know yourself. If it really is to give your editor the story better than she asked for it, you can go to bat with your editor.

But you may find that you really want to write medical-mystery stories, or that you want to take a class in literary journalism. Once you have that self-knowledge, you can put it into action, instead of fobbing of your ambitions on your hapless client.

Then you can go about showing up for the work you have as it is, instead of trying to force it to be something it's not--and getting frustrated with clients.

Doing so doesn't have to limit your career either: In fact, realizing where you want to spend your energy and the types of stories you want to do can lead to avenues you might not have pursued otherwise. For instance, now I know: I need to pitch a reslant of a story to a totally different market, with a totally different approach--a completely new story, really--and see what happens.

Energy: Unblocked
Serenity: Maintained
Client: Served
What do you do to make sure you're serving your client's needs instead of your own?
Photo by striatic.

Wednesday, May 21, 2008

Serenity Check In: Are You of Service to Your Clients?

Last week I was sick. It's a long story, and ends with surgery next week. Don't worry. It's nothing serious. Jus an outpatient procedure. Still, it's serious enough to cause me to miss work and freak out quite a bit. I couldn't sit at my desk, I was worried sick. I was cranky that I didn't know what caused it or what would happen next. And I couldn't get a single, coherent answer from my healthcare providers.

So it was that I went to the gym on Sunday, in a bad mood and in pain.

I walked out of the gym and ran into some tourists looking for directions to public transit. I showed them the way and we struck up a conversation. It was a beautiful day. And at the end of it, I felt happier and more relaxed.

What happened? I got out of myself and helped someone else.

So while I wait for the surgery, and worry about the results, I'm keeping in mind this week that those five minutes when I was giving directions were five minutes when I wasn't worrying about myself, my health or anything else. It's not that health isn't a totally valid thing to worry about, but frankly, I was burned out on my own self-obsession. It felt good to help someone else and let go of the drama I was creating around myself.

So the name of the game for me this week, and hopefully beyond, is to be of service.

If there's something you're worrying about--if your work is slow, if your bank account is low, if the recession is eating into your sleep--take a tip from me. Be of service.

If you catch yourself obsessing about things out of your control, scan this list and do one:

Be of service to your clients. Have work to do? Do it. Don't think about yourself, and how doing this article or finishing that project will make you a rich and lead to accolades. Just do the work. You're helping your client by focusing all your attention on their needs and their readers' needs. That's what's important right now.
Be of service to your household. Often, I'm too busy fretting to get to that pile of laundry or to wash my dishes. I figure I'm a very busy and important person. I don't have time to do the dishes. Dude, get over yourself. Stop thinking about yourself and just do the dishes. You are providing a service to the people you live with.
Be of service to your loved ones. You may not believe this, but just calling a loved one and telling them you love them is providing them with a huge service. They could be having a horrible day and your call could restore some sanity to their day, too. Just remember: Don't bitch about what's wrong in your day. Listen to *them.* This is about service, not feeding your own drama.
Be of service to yourself. You still and always matter. So when I'm obsessing, I try to break out of it and do the following: I call the doctor to arrange an appointment if I need to. I dye my hair. I go to the gym. I buy and cook healthy food. These are services I do for myself that don't feed whatever I'm obsessed about.

Consider it a mini-holiday from the doom-and-gloom. I write a lot about loving kindness, but that can seem a little to airy-fairy to grasp. Service is much easier. You are spreading loving kindness when you replace your negative obsessions with loving service. And, by the way, you're creating a better world for yourself and those around you.

Namaste.